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Thursday, January 22, 2015

Super Bowl ads aren't working anymore – USA TODAY

Super Bowl ads aren’t working anymoreUSA TODAYShares of the companies with the top-ranked Super Bowl advertisements fell in the first days of trading following the big game in each of the past four years, according to Ken Kim, chief financial strategist of Eqis Capital and co-author of the 2008 …Skittles has strong-arm approach in first […]


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